Cameracraft magazine – Taking your practical photography further
There seems to be a lot of speculation about the Alpha 900 or Pro, and uncertainty about the timing of introduction. The August 14th date is not the 900, it’s two Cybershot models. The Alpha 900 will, as far as we are aware, be shown to the press on September 9th/10th worldwide.
The Photoclub Forum has really picked up in the last few weeks. We now have (as I write):
Total posts 2869 • Total topics 607 • Total members 894
That’s a long way from the early days – this site only went live just over a year ago though we have ‘date stamped’ some pages to make them match the Alpha launch back in June 2006. It’s a very friendly place, with a wealth of technical information and help and some very detailed responses from some expert users.
Take a look – http://www.photoclubalpha.com/forum/index.php – and register to become a Forum community member.
– DK
Calumet has announced that its Wardour Street, Soho, London store is now a Sony Alpha Centre of Excellence:
http://ebm.cheetahmail.com/c/tag/tBImAnOBSZ4PaB7SFuqB8eZtgdl/doc.html
SONY UK has notified us of a press conference to announce an ‘exciting digital camera’ on August 14th.
They have also said that full details will be provided soon. It is possible this will be embargoed – we may attend a meeting on the 14th, but have to agree not to publish until a date later on, perhaps in September.
Update: it seems there is an international Sony Alpha press trip on Sept 9/10th to Edinburgh. Members of the Euro technical press have been invited, as a two-dayer with a stack of nightlife (the Festival and Fringe have just kicked into action today) it is an ideal location for putting the Alpha 900 and new 16-35mm and 70-400mm into the hands of journos. But it’s one week after the Sept 2nd close of the Festival itself, with the fireworks display. The Fringe is still running.
It seems very unlikely that the Aug 14th conference would be the long-awaited Alpha 900 launch since it is only a single day, or part of a day, and would not take place so long before an apparent pre-photokina pan-European press event. Judging by previous launches – Alpha 100, 2-day event in Morocco June 5-7th 2006; Alpha 700 2-day event on Lake Como Italy end of 1st week in September 2007; my guess is that the Edinburgh event is the big hands-on opportunity for the flagship full frame DSLR almost one year to the day after the launch of the 700. A very busy year, too, during which Sony has launched three other DSLR bodies and several important lenses.
Well, Edinburgh’s 45 minutes from my door and even if I am surplus to the tightly controlled A-list of such events I may be able to drop in and join them for a drink, as there’s one or two folk going I would like to say hello to. But then, Edinburgh is an airport! Just because the press gets to land there does not mean the city is where they are headed. I’ve been to big press events at Gleneagles (Kodak) and even in the middle of the Berwickshire countryside (Canon) in the past. It could be anywhere in Scotland – and some places in Scotland are not on our doorstep!
It costs me over one working day and around £200 to get to a London event (I’d rather by invited to almost anywhere in Europe than London in summer…) but whatever goes, the September date is an essential launch I am sure, and not just another Cybershot across the bows of the enemy!
– DK
MANY photographers habitually use layers from everything. I don’t! In fact, I try to minimise my time spent on post-processing shots for stock library sale, and work very quickly. If it needs complex setup or demands working using layers to be able to go back and change things, I’ve probably already wasted too much time. Here’s an example of an Alpha 700 shot created from two slightly different versions, and how it was done.
This article was originally published in Photoworld magazine April 2008. It discusses the reasons for choosing between the 18-70mm, 16-105mm, 16-80mm, 18-200mm and 18-250mm kit lens choices for the Sony Alpha DSLR system and has been updated as necessary from the original text.
Continue reading »
SONY Alpha prices are now the lowest of any competing DSLR system – for current-model bodies – on the UK market. Dealers are now selling the Alpha 200 body for as little as £229.99 and even the Alpha 350 has dropped to under £400 body-only. £100 cashback on the Alpha 700 body, £150 on any Alpha 700 body+lens kit, has been extended to September 30th.
A typical specialist Sony ACE dealer advertisement from London Camera Exchange, about to be printed in Photoworld, reveals the latest price deals:
Click on the ad to view a full size copy. If you call LCE be sure to ask about their deals offering one year’s FREE membership of Photoclubalpha with four issues of our full colour quarterly Photoworld magazine.
London Camera Exchange Colchester manager David Jenner has two of these hardback books, which showcase the Alpha lens range as it was in 2007-8 and feature photography from round the world plus technical data and diagrams for both Sony G and Carl Zeiss designs.
He has agreed to give them away to two UK-based Photoclubalpha readers, and you can find the link and instructions hiding in our Forum now. Happy hunting! Just click the Forum link, register with the forum, and locate today’s new post about the lens book giveaway. It closes end of July 31st. By entering this draw you agree to allow LCE to email you with any appropriate news of Sony Alpha system offers in future.
Sorry, it is only open to UK addresses. Drawn winners will be asked for their postal address by email.
– David
What we thought would be the ‘Alpha Pro’ project – display centres for the entire system sited at key retail outlets through Britain – turned out to be the ‘ACE’ project. That is, Sony Alpha Centres of Excellence. London Camera Exchange Colchester, one of the selected dealers, supplied these shots of the new showcase.
Alan Hess is the author of a new field guide to using the Sony Alpha 700, published by Wileys, with 281 pages and the usual contents covering basic photographic techniques as well as the camera’s operation.
The cost of the guide is 16 Euros by mail order from Research & Markets of Dublin website; the title is ‘Sony Alpha DSLR A700 Digital Field Guide‘.