Category: News

Sony technology statement – new stuff all round

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Whether you like it or not – and some aspects are going to be useful – Sony is rolling out a whole new generation of gear including advances in digital imaging. This is a long statement made at a press conference. It would take a long time to edit it, so here’s their text in full.

Sony Accelerates Revitalisation of Electronics Business by Enhancing User Experiences with New Product Offensive
 
Sony Corporation’s President and Chief Executive Officer Kazuo Hirai unveils an array of Xperia smartphones, a new Xperia-branded Tablet, VAIO PC, Wi-Fi camera, NFC-enabled audio devices, new applications, new musical partnership, a Book of Spells and a showstopping 84-inch BRAVIA 4KTV at IFA 2012
 
 
Sony Corporation (“Sony”) today unveiled a portfolio of advanced next-generation products which will help accelerate the revitalisation of the electronics business.

Kazuo Hirai, Sony Corporation’s new President and Chief Executive Officer, speaking at Sony Europe’s press conference at the IFA electronics show in Berlin, launched a range of compelling products – each emphasising Sony’s stated strategic focus on Mobile, Digital Imaging and Gaming.

“This is an extraordinary company going through extraordinary times. It forces us to confront difficult realities and make hard business decisions. We must look at ourselves honestly and hold true to the values and purpose of Sony. I am determined to do this with a laser-like focus, speed and execution,” said Hirai. “The products I unveil today will show Sony’s long-standing ambition to deliver what customers value – a simpler, easier, more entertaining and user-friendly experience.”

The range of new products announced in Berlin includes three new Xperia smartphones – one featured in the forthcoming James Bond movie ‘Skyfall’ – a new splash proof Tablet, a new hybrid slate/laptop VAIO PC, a new NEX camera with built in Wi-Fi enabling feature-adds post purchase, and enhanced NFC enabled headphones and audio devices.

Sony also unveiled a stunning 84-inch BRAVIA 4K TV, promising a totally immersive experience and building on Sony’s acknowledged professional expertise in 4K with acclaimed broadcast camera the CineAlta F65 and 4K cinema projection system.

Hirai vowed that each product would reflect the ‘One Sony’ ambition, the organisation’s drive to deliver technically-advanced products and compelling consumer experiences through greater synergies across all Sony’s businesses from electronics to games, movies and music.

“As “One Sony” we are joined together by a single vision, which I define with one particular Japanese word – Kando. It means to move people emotionally. Sony will bring a smile to the faces of a global audience” said Hirai.

MOBILE

Mobile devices are the gateway to Sony’s user experience. Adding to our acclaimed Xperia smartphones for providing premium entertainment experiences, Sony Tablets will be brought to market under the Xperia brand as of September 2012 to expand these great mobile experiences to the tablet arena.

The latest Sony mobile devices, including Xperia smartphones, Tablets and VAIO PCs, will boast Sony’s media applications, with the new interface designed to enhance the user experience in high picture and sound quality. It will enable users to enjoy and share music, photos, and movies in a simple and intuitive way. These features will be available across new Xperia smartphones, Xperia Tablet and selected VAIO PCs.

Furthermore, the new Xperia smartphones and VAIO PCs promise to bring consumers the ultimate cross-device connectivity. Through Sony’s One Touch function, which incorporates NFC (Near Field Communication) technology, users can easily and instantly enjoy their music and photos across an array of NFC enabled Sony devices by simply touching one device to the other without the need for Bluetooth or Wi-Fi set-up.

Introducing the new products, Hirai added: “Individual Sony products will entice and inspire people. But what’s also important is that by connecting and combining hardware, network services and applications, we will provide a truly remarkable and compelling experience.”

DIGITAL IMAGING

Sony’s mobile products are pioneering new ways to capture great digital pictures, whilst delivering an enhanced user experience through further, deeper convergence of hardware, content and services. The new NEX-5R model is the latest Digital Imaging product to deliver enhanced usability.

The NEX-5R compact system camera – with built in Wi-Fi – allows users to check the image, adjust camera exposure and control the shutter wirelessly from their smartphone. This makes it ideal for taking posed family pictures via the timer, where the image can be checked on the smartphone before the pose is broken. It also boasts “Fast Hybrid AF” giving DSLR-like focussing responses when capturing fast-moving action.

The NEX-5R is the first camera compatible with PlayMemories Camera Apps, a service for downloading new apps such as “Time-Lapse” and “Cinematic Photo” directly to the Wi-Fi enabled camera.

Sony is also introducing the new ‘wearable’ video camera, the HDR-AS15 with ‘ExmorR’ CMOS Image Sensor and SteadyShot image, great for skydiving or mountain biking.

GAMING

This autumn, Sony Computer Entertainment is due to launch Wonderbook, creating a multi-dimensional world using PlayStation Eye and augmented reality technology. It’s an experience like nothing else. The first Wonderbook title will be Wonderbook: Book of Spells, created in collaboration with J.K Rowling.

IN DETAIL

Detailing the product offensive at IFA, the Sony President and CEO highlighted the following innovations:

Xperia Smartphones

The integration of Sony Mobile Communications earlier this year was an important step for Sony. The company launched the first Sony smartphones to market earlier this year – the Xperia NXT (NEXT) series.

The next introduction is the Xperia T, Xperia V and Xperia J, building on the acclaimed arc design. They will be brought to the market over the next few months.

Xperia T is the new global flagship model that delivers the best high definition experience in a smartphone to date. It has a 4.6inch display powered by Sony’s Mobile BRAVIA Engine. Consumers can watch videos shot in Full 1080-pixel HD. The 13 mega-pixel fast-capture camera goes from sleep to snap in an instant with a single key press. The most amazing feature is how easily consumers can connect Xperia T to other devices to enjoy their content – with just one touch.

Xperia V is LTE enabled for super-fast network performance. It also comes with the highest level of water resistance in a smartphone, so users can continue using their Xperia V, come rain or come sunshine.

Xperia J is an eye-catching combination of stylish design and a stand-out screen size at a competitive price point.

Xperia Tablet S

The new Xperia Tablet combines a splash-proof body with high quality sound and a thinner, lighter design than its predecessor. It also offers a new app called ‘Socialife’ which enables users to enjoy SNS and news feeds in one viewer with a magazine-like layout. Together with new covers, stands and dock speaker, it is a communications device that will bring new style and fun into your life and appeal to customers of all ages and lifestyles. Running a NVIDIA® Tegra® 3 quad-core processor and Android 4.0.3 platform, it’s got all the power consumers will need to enjoy their favourite media, apps and games.

VAIO™ Duo 11

VAIO Duo 11 is a unique, Surf-Slider design hybrid PC which allows smooth sliding between slate mode and keyboard mode, ideal for being on the move. It features a thin, compact body with high performance, and a sophisticated stylus for the easy capture of handwritten digital notes, maximising the touch capability of Windows 8.

VAIO™ Tap 20

VAIO Tap 20, designed to leverage Windows 8, is a 20-inch, tabletop PC which tilts from desktop to lay-flat style. It can be a conventional desk top PC for personal use or a multi-media device – if used flat – for family use, for everything from playing board games to music editing or reading.

Audio Visual: ‘One Sony’ brings professional know-how and greater connectivity to consumer experiences

TV has always been part of Sony’s DNA, a symbol of constant innovation. It is the one product that still connects family and friends through shared experiences, more than any other.

Sony’s first 84-inch BRAVIA 4KTV

The new Sony 84-inch BRAVIA 4KTV boasts a 4K (3840 x 2160) LCD panel in the industry’s largest inch class (*1) and incorporates Sony’s ‘4K X-Reality PRO’ super-resolution high picture quality engine, meaning users will be able to reproduce a variety of content – including movies, TV programs, photos and games – to beautiful 4K picture quality ready to enjoy on the stunning 84-inch screen. This formidable combination seamlessly delivers a high-resolution large-screen picture with high-quality powerful sound to provide consumers with an immersive experience, unlike anything offered by existing televisions. The new BRAVIA 4K TV will be available worldwide, from the end of 2012.

*1: As of August 29, 2012.

Sony continues to take a lead role in advancing 4K technologies and is playing a leading role in professional 4K content creation through the CineAlta ‘F65’ camera, capable of shooting 4K content and beloved by leading film makers, and also the 4K digital cinema system used in the professional field. In the world of consumer electronics, the 4K home theatre projector for family use has been extremely well received since its launch last year.

The launch of the 84-inch 4K BRAVIA TV demonstrates the new and exciting consumer home-experiences made possible through professional technologies, advanced through the company’s ‘One Sony’ approach to hardware and content innovation.

HMZ-T2 Personal 3D Viewer

Lighter and more comfortable than its predecessor, the all-new Personal 3D Viewer from Sony is a head-mounted, High Definition 2D and 3D personal display with virtual 5.1 surround sound. It’s perfect for movies and gaming, with twin OLED screens that display vivid, super-sharp images (with zero cross-talk interference) to absorb consumers in a truly personal experience.

MDR-1 headphones

The new MDR-1 headphones are the result of collaboration between Sony Music artists and Sony engineers to deliver sound quality that accurately reproduces the original intentions of the musicians. The MDR-1 RBT is NFC enabled, and carries Sony’s One-touch function making it easy to share music across a range of NFC enabled devices by instantly setting up a wireless connection between devices, with just one touch. There is no need for any Bluetooth or Wi-Fi set up. 

SRS-BTM8 wireless NFC Bluetooth speaker

The SRS-BTM8 portable NFC Bluetooth wireless speaker from Sony lets you enjoy music from your smartphone or tablet in high quality audio, anywhere in the house. With its built in One-touch function from Sony, with just one touch to the top of the speaker with any NFC-enabled Xperia smartphone – including Xperia T and Xperia V smartphones from Sony – music will be streamed instantly. There is no need for Bluetooth set-up.

Partnership with Berliner Philharmoniker and Berlin Phil Media

Sony has extended its partnership with the world renowned Berliner Philharmoniker, and Berlin Phil Media, which offers the “Digital Concert Hall” streaming service. For the past two years, Sony has video-streamed Berliner Philharmoniker’s musical performances for customers worldwide to enjoy on Sony’s home entertainment products. Under this new partnership, Sony will also supply professional products, which incorporate its key technologies, whilst also providing technical support for the creation and streaming of Berliner Philharmoniker content through the service. This partnership will further enhance collaboration and innovation around audio development, and produce feedback which will be invaluable for Sony.

Sony HDR-AS15 action-cam

Ideal for sports lovers, the HDR-AS15 is a new type of camera; a ‘wearable’ video camera. It features Sony’s SteadyShot image stabilisation technology to deliver stunningly smooth footage which is ideal for filming sports scenes such as sky diving, mountain biking or snowboarding.

Equipped with built-in Wi-Fi, consumers can remotely control this video camera from smartphones and upload the recorded data online immediately. It also features a 170° wide angle Carl Zeiss lens.

List of all products and services launched at IFA 2012 for the UK market

 

  • BRAVIA 84” 4K TV
  • Head Mounted Display HMZ-T2
  • AV Receiver STR-DA5800ES
  • Speaker System SS-NA2ES, SS-NA5ES, SS-NA8ES, SA-NA9ES
  • VPL-HW50ES Home Cinema 3D projector
  • Wireless NFC Bluetooth speaker SRS-BTM8, SRS-BTV5
  • Headphones MDR-1 (MDR-1R/1RBT/1RNC)
  • NEX-5R – Wi-Fi enabled camera
  • Action Cam HDR-AS15– personal camera
  • PlayMemories Series (new Camera Apps functionality)
  • Xperia Splash/Water-proof Smartphone
  • Xperia Tablet S
  • Music Unlimited – New Subscription Tier, “Access” for PCs and PlayStation(R)3
  • VAIO™ Duo 11 (Slider hybrid PC)
  • VAIO™ Tap 20 (Tabletop PC)
  • VAIO touch range (VAIO™ Duo 11, VAIO™ Tap 20, VAIO T Series 13, VAIO L Series)
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Events, News, NEX System, Sony Digital Csmeras

New NEX models – downloadable apps for camdroids!

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The age of the camdroid is upon us! Sony has, as expected, announced a platform to flog unsuspecting owners small programs which are not even big enough to get the name of applet and are reduced to mere apps. Owners will be able to download new stuff to use the hugely powerful processors inside the new generation of WiFi equipped, net-browsing, smartphone friendly digital cameras.

The rear view of the new generation of Sony DSC (Digital Still Chimera) showing the PMCA App_store – well that’s how the picture is named, but we suspect that if Sony uses terms like ‘app’ and ‘store’ together the world’s most cash-bloated corporation will come in hot pursuit. Expect battle lines to be drawn up somewhere between San Diego and San Francisco. They could meet in LA to fight it out. The photo above is made using an app which applies orange fake tan to any hands shown holding a camera.

Here’s the press info from today’s conference:

More ways to enjoy the memories
 
PlayMemories family of apps and services from Sony gains exciting new features
PlayMemories from Sony keeps growing with a series of exciting new possibilities to enhance your digital imaging experience, before and after shooting.

PlayMemories is an easy-to-use family of services and applications that lets you enjoy photo and video memories across multiple devices – from cameras, smartphones and tablets to PlayStation®3 and compatible BRAVIA TVs.

PlayMemories Camera Apps

PlayMemories Camera Apps is the world’s first application download service（for interchangeable-lens digital cameras as of August 2012）that lets you install new functions on demand to boost the capabilities of your camera.

PlayMemories Camera Apps offers a variety of applications that expand camera functionality, personalising your photographic experience and enhancing your network connectivity. Just download the applications onto your camera and start enjoying even richer photographic expression.

PlayMemories Camera Apps is initially supported by the new NEX-5R interchangeable lens compact system camera. From launch, there’s a range of imaging apps to broaden your creative options and utilities.

“Picture Effect+” expands the range of artistic treatments available in the camera’s standard Picture Effect mode. “Bracket Pro” automatically shoots a rapid burst of three images at different ‘bracketed’ settings – for shutter speed, aperture or focus – allowing you to choose the best shot. “Multi Frame NR” captures a series of images in rapid succession. They are automatically superimposed by the camera to create one low-noise photo at the selected ISO speed. It’s ideal for capturing atmospheric night-time scenes, or shooting in dark conditions without using flash.

“Photo Retouch” adds a generous palette of adjustments like brightness, saturation and contrast plus Soft Skin, re-size and other post-shooting effects. Also available is the Auto Portrait Framing feature which detects the faces in images captured and intelligently applies the recommended composition afterwards.

Sony also plans to introduce more new apps, including “Time-lapse” and “Cinematic Photo”. “Time-lapse” automatically captures a series of still pictures at adjustable intervals. These images are automatically combined by the camera, and can be replayed like a video clip. “Cinematic Photo” captures a series of frames, creating fun animated picture effects where part of a static image appears to move.

Downloadable utilities include “Smart Remote Control”: remotely check the image on screen, adjust exposure and release the shutter of the NEX-5R with your smartphone1 or tablet (such as the Xperia™ Smartphone and Xperia™ Tablet). Captured pictures are also sent automatically to your smartphone or tablet. “Direct Upload” lets you upload images directly from the camera to PlayMemories Online and Facebook.

New PlayMemories Camera Apps will be initially available in the UK from October 2012.

PlayMemories Online

From this August, Sony’s compatible BRAVIA TVs will become able to view photos and video posted on PlayMemories Online directly, broadening the width of devices capable of enjoying the service.

PlayMemories Mobile

This Android/iOS app simplifies video and photo transfers to smartphones or tablet devices from the Wi-Fi enabled cameras such as the NEX-5R compact system camera. As detailed above, the app now lets you remotely control the NEX-5R and the HDR-AS15 Action Cam using your smartphone: it’s great for family group shots where you want to be in the picture, too. (“Smart Remote Control” app needs to be installed to the NEX-5R to use this feature.)

PlayMemories Studio

PlayMemories Studio makes organising, editing and viewing videos and photos on your PlayStation®3as easy and intuitive as playing a game.

PlayMemories Studio2 evolves with the brand-new ability to output images on Sony’s 4K TVs. 4K displays contain around four times more detail than Full HD. You can enjoy high resolution images taken by current digital cameras on Sony’s new 4K-enabled BRAVIA KD-84X9005.

Other enhancements include easy content uploads to YouTube and PlayMemories Online.

For further information on PlayMemories Camera apps, please visit: www.sony.net/pmca

1 Requires download and installation of PlayMemories Mobile™ app on Android smartphones and tablets as well as iPhone and iPad.

2 Available starting during current fiscal year ending March 2013.
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News, NEX System

Gary Friedman workshops in UK, September 13-16th

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Gary Friedman, who is well known for his excellent e-books on the Alpha system (new one just out, Alpha 37 and 57) lives on the sunny, foggy, funky coast surrounded by surfing dudes and dudesses, just south of the vast conurbation of Los Angeles.

But having several million photo enthusiasts on his doorstep is not enough. He’s hitting Britain’s shores in September to give one talk near Portsmouth on the 13th (the commute will be a refreshing experience after the multilane highways of home) and two full day seminars in Kingston-on-Thames (15th and 16th). We are, I’m afraid, responsible for Gary locating these in the little-known but lovely Antoinette Hotel, a conglomeration of former houses in a quiet residential area only a short walk from the Thames and some rather good waterfront pubs. It has a large car park, you can walk from the station, and you can even get there by riverboat if you can work out how on earth to plan the journey.

Whatever the case, Gary’s talks are not to be missed. He has agreed to join us as US Associate Editor on a new publication venture – Cameracraft, a quarterly magazine which may follow in the wake of Photoworld, but has no affiliation to camera brands or clubs. You can find a subscription link to Cameracraft, which should be in print just in time for Gary’s dates, on our left hand sidebar (there’s much fuller info in our Links).

So, check up on Gary’s web page – even his taster and programme for the seminars can teach you more than you think.

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DK's ramblings, Events, News

50,000 megapixel camera

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DURHAM, N.C. — By synchronizing 98 tiny cameras in a single device, electrical engineers from Duke University and the University of Arizona have developed a prototype camera that can create images with unprecedented detail.

The camera’s resolution is five times better than 20/20 human vision over a 120 degree horizontal field.

The new camera has the potential to capture up to 50 gigapixels of data, which is 50,000 megapixels. By comparison, most consumer cameras are capable of taking photographs with sizes ranging from 8 to 40 megapixels. Pixels are individual “dots” of data – the higher the number of pixels, the better resolution of the image.

The researchers believe that within five years, as the electronic components of the cameras become miniaturized and more efficient, the next generation of gigapixel cameras should be available to the general public.

Details of the new camera were published online in the journal Nature. The team’s research was supported by the Defense Advanced Research Projects Agency (DARPA).

The camera was developed by a team led by David Brady, Michael J. Fitzpatrick Professor of Electric Engineering at Duke’s Pratt School of Engineering, along with scientists from the University of Arizona, the University of California – San Diego, and Distant Focus Corp.

“Each one of the microcameras captures information from a specific area of the field of view,” Brady said. “A computer processor essentially stitches all this information into a single highly detailed image. In many instances, the camera can capture images of things that photographers cannot see themselves but can then detect when the image is viewed later.”

“The development of high-performance and low-cost microcamera optics and components has been the main challenge in our efforts to develop gigapixel cameras,” Brady said. “While novel multiscale lens designs are essential, the primary barrier to ubiquitous high-pixel imaging turns out to be lower power and more compact integrated circuits, not the optics.”

The software that combines the input from the microcameras was developed by an Arizona team led by Michael Gehm, assistant professor of electrical and computer engineering at the University of Arizona.

“Traditionally, one way of making better optics has been to add more glass elements, which increases complexity,” Gehm said. “This isn’t a problem just for imaging experts. Supercomputers face the same problem, with their ever more complicated processors, but at some point the complexity just saturates, and becomes cost-prohibitive.”

“Our current approach, instead of making increasingly complex optics, is to come up with a massively parallel array of electronic elements,” Gehm said. “A shared objective lens gathers light and routes it to the microcameras that surround it, just like a network computer hands out pieces to the individual work stations. Each gets a different view and works on their little piece of the problem. We arrange for some overlap, so we don’t miss anything.”

The prototype camera itself is two-and-half feet square and 20 inches deep. Interestingly, only about three percent of the camera is made of the optical elements, while the rest is made of the electronics and processors needed to assemble all the information gathered. Obviously, the researchers said, this is the area where additional work to miniaturize the electronics and increase their processing ability will make the camera more practical for everyday photographers.

“The camera is so large now because of the electronic control boards and the need to add components to keep it from overheating,” Brady said, “As more efficient and compact electronics are developed, the age of hand-held gigapixel photography should follow.”

Co-authors of the Nature report with Brady and Gehm include Steve Feller, Daniel Marks, and David Kittle from Duke; Dathon Golish and Estabon Vera from Arizona; and Ron Stack from Distance Focus.

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News

Mixed up market – specced up compacts, dumbed down DSLRs

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Canon has pulled off another change in the direction of DSLR development with the EOS 650D, but in the process seem to have accepted a blurring of the boundaries between consumer cameras and enthusiast gear. Sony has finally bowed to pressure and put raw image processing back into a compact, using a larger than normal sensor, doing the same in reverse.

To explain, neither of these cameras belong within Photoclubalpha – we don’t usually report on Sony Cyber-shot compacts, equally rarely on Canon’s latest competitor to the A57. But these two cameras are waymarkers. They show us where two strands of development are heading, and how they are converging.

Canon EOS 650D

650D with new 18-135mm STM lens, required stepper-motor technology for off-sensor video auto focus

The new points about the 650D (also known as the EOS Rebel T4i for that least rebellious of areas, the USA) are simple enough. It’s yet another 18 megapixel APS-C model in the series 500/550/600 rather than the more professional 50/60/7 body form. Maximum frame rate is 5fps. It has full 1080p HD, but only at 30fps maximum (720/60p) with a 5.5MB/sec data rate. Unlike previous models, this one can focus during video shooting, and may well do it better than a NEX.

It has a conventional 9-cross point phase detect AF module much improved over earlier versions, included a central double-cross f/2.8 sensitive point. When shooting video, hybrid AF combines normal wide area contrast-detection with a similar centrally located phase-detect pixel arrangement that offers much faster locking on before the CD takes over to fine tune and track moving subjects or faces.

No visible signs on the CMOS – but that sensor had a phase-detect central zone

So there are two AF systems, one of which remains live for video. To work properly it needs a new type of lens motor, called STM. This stepping motor appears to be not unlike the NEX system lenses, offering the necessary control for AF during video with silent action. Just two lenses initially have it, a pancake EF 40mm f/2.8 STM and a general purpose stabilised EF-S 18-135mm f/3.5-5.6 IS STM. If you know your Canon system terminology, you’ll spot that the 40mm is compatible with full frame DSLRs it’s not just an odd 64mm equivalent for the APS-C models.

With other lenses, the implication from Canon is that AF during movie shooting will not work. That includes the cheapest kit option, the 18-55mm. No matter what type of USM or micromotor AF drive. If you want video with AF, you need the new STM lenses.

The Canon phase-detect on sensor is purely a central patch, not an overall function like Nikon’s 1 system 71-point PD. But, like consumer cameras, Canon adds touch screen functions to the 650D. This is a response to consumer demand. You can still operate the camera with the rear screen completely reversed. I have to admit that the first thing I did with the NEX-5n was to disable the touch screen function, and never use it.

For a Canon, the 650D has a surprisingly limited battery range, as low as 180 shots per charge if live view, flash and image review functions are used in their worst-case scenario.

The Sony Cyber-shot RX100

A neat metal bodied almost Samsung-like compact, the RX100 has an 8.8 x 13.2mm sensor, the 1/1 or one-inch ‘1’ format already used by Nikon. It offers a stabilised Carl Zeiss 28-100mm equivalent lens which is very fast (f/1.8 at the wide end, f/4.9 tele) and may be of enthusiast-pro quality, and a 3″ rear screen where daylight viewing brightness is enhanced using white pixels as well as RGB.

The RX100 offers full HD movies at 28M bitrate – 1080/60p equal to NEX and Alpha. It also seems to get reasonable life from a small battery, 330 shots or 165 minutes of movie, and to have a decent 2.5fps conventional fps plus the popular Sony 10fps speed piority mode.

For most of us, the really big news is that for the first time since classic bridge camera models like the F-828 Sony has decided to provide raw image capture in a pocketable compact. No doubt the success of the Fuji X10, Canon G1X and others has been observed. It is fair to say that Sony could have put raw capture into far more compacts – they all have it hidden away away, an ability carefully locked out by firmware.

To date, we have felt that Sony wanted to protect the NEX and Alpha markets at any cost by omitting raw even from the best Cyber-shot models. The RX100 changes this perception. It leaves the expensive semi-pro hybrid video and still camera, the NEX VG-10, looking a bit sad with its JPEG-only still capture. After all, if compact owners do indeed want raw, surely VG-10 owners would be expected to want no less?

And that sensor is 20 megapixels. It’s twice the pixel count of the Nikon 1. There was a time something like happened in the past. Nikon made a camera called the D1 (then D1X) which had a 5-megapixel sensor, and then a sort of firmware and processing fix to make it halfway like a 10 megapixel sensor. It was revealed that the ‘rectangular pixels’ of the D1 were actually two pixels in a strip. When a different RGB topping and readout was applied to the same exact silicon, it became the Sony 10 megapixel sensor we saw in the Alpha 100 (and the Nikon D200). Nothing like that could possibly have happened with a Sony 20 megapixel sensor to make a Nikon 10 megapixel sensor, even though they both share the same unusual 8.8 x 13.2mm size.

And even though Nikon uses a whole stack of pixels on that sensor to perform phase-detection AF without any apparent loss of those pixels to the image – spread out over 71 points across the entire frame too. There’s no way, is there, they could ever have based that 10 megapixel PD-AF capable sensor on a Sony 20 megapixel original.

– David Kilpatrick

2
Cameras (DSLR), News

What the buyer wants – NEX-F3, Alpha 37 and more

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SONY is sometimes accused of not listening to the Alpha or NEX owner when it comes to what features they include in new cameras, and what modifications they offer through firmware to existing owners. There are two points of view on firmware; some criticise updates, saying the product should have been released with the right stuff inside on Day 1 while other praise those makers who issue frequent and valuable firmware revisions because they ‘supporting the product’.

My view is the latter; if I own a camera, I really don’t care much what bells and whistles are added to its successor in hardware as I know the only way to get those is to buy the new model. But I do value firmware updates and I know that far more could be done to keep the firmware of older models in top condition. I guess they would have to issue a new camera manual and don’t want to improve the user interface or add functions not included in the original!

Sony does listen, but it listens harder to new potential buyers than to existing owners. It listens to the untapped market, to the people who buy someone else’s camera instead of Sony. After all, it’s already got the existing owners. It only needs to listen to them as far as the next camera upgrade goes for the proportion who will be likely to change frequently.

The new NEX-F3 is a perfect instance of listen to the unconverted market. They want an LCD which aims forward so they can film themselves; amateurs only get one take for their home porn movies and can be very disappointed to find they’ve cut the important bits off. I am, of course, talking about guitar porn, cookery porn, motorcycle porn and not the other kind…so Sony has made the LCD flip over the top.

They have in addition made this entry-level NEX 3 model use the latest 16.1 megapixel sensor, generally agreed to be the most versatile all-round sensor on the market, and accept the accessory FDA-EV1S EVF which doubles Sony profits on any camera sold, should be buyer decide later they want an eye-level electronic finder. The battery life has been extended by 18% to 470 shots per charge, and if you buy the higher capacity 1300mAh Japanese made third party cells in place of the Sony 1080mAh ones which cost six times as much, you win twice. Except that I’ll bet the NEX-F3 adds another layer of battery compatibility protection, just like the 5N and 7 did. The third party cell makers had to update their stuff fast and warn buyers that they needed a compatible type, people owning older clone cells found they didn’t work in the new cameras.

Since this camera is the first NEX (or any Sony Alpha/NEX) to offer in-camera USB connection recharging, the odds are not just high that clone cells won’t work. It’s what bookies call a dead cert. Being able to use your iPhone charger (just a different cable) or similar USB mains-plug or in-car 5v adaptor cuts down on all the rubbish we have to carry when travelling.

To keep the distinction between entry level 3 and better 5 to 7 models clear, Sony has restrained the video to 50/60i with final 25p (European) or 24p (US) output. The better models offer full 50/60p as their top quality. But Clear Image Zoom is included, which does a pretty good job for the everyday user of providing a 2X electronic converter with acceptable full resolution sharpness. There’s no microphone input and some new software which sounds horrible is bundled – PlayMemories Home. Sony, just because you got to use words like Play, Walk, Memories, Man, Stick, Station and so on in various products does not mean they have to be repeated in child-like product names for all eternity!

Sony has added the pop-up flash from the NEX-7 to the F3. Is this a good idea? I predict some deeply disappointed flashers.

It rises just so high above the camera, and it’s not absolutely identical to the 7; the position appears comparable. The new F3 will be sold with the usual single or twin kit lenses I’m sure, and not so often with the latest 18-200mm LE (lite version E?) zoom which has been launched at the same time. This lens is a direct counterpart to the Tamron 18-200mm VC III f/3.5-6.3 which I’ve been used since early March. Though Sony has stated that the OSS (VC) is not as efficient as the more expensive Sony SEL 18-200mm, my findings using the Tamron are that it’s modified to be very smooth during video as has the AF action, which is less volatile than other SEL lenses.

Now I’m sure this lens will be very popular – the Tamron version is sharp and quite beautifully finished, with Sony’s rubberette dust attractor grip absent and a slick metal barrel skin with broad easily cleaned rubber ribs doing the zoom and focus work instead. Tamron’s £499 lens looks like £699 where Sony’s £699 will look like £299 after you have handled it with bare skin for a few minutes. Sony should issue silk gloves with all their lenses.

But here is the downside of choosing such a lens as your kit zoom for the NEX-7 and presumably for the F3. The pop-up flash just doesn’t clear the lens well enough and to use flash with the 18-200mm you must buy the accessory FVL-F20S flash which lifts the light source high enough the camera to avoid what you witness below.

You may also be unimpressed by the uncorrected complex barrel distortion of the 18-200mm Tamron at close range, demonstrated here by photographing an A2 printout of an Adobe lens correction target. Actually, the Tamron profile included in the latest Adobe Camera Raw does a nearly perfect job of straightening up this lens at average scenic distances. This profile should also work with the new Sony lens. What’s good about the Tamron is that its lens identity is recognised by ACR and the correct profile auto-selected.

What you are looking at above is the shadow of the lens, at 18mm, with the lens hood removed and the NEX-7 internal flash used. It is possible the NEX-F3 will be a very small amount better than this.

Here is what happens if you carelessly leave the lens hood on! An A2 target is much the same size as a two-face close-up wide angle portrait, or a typical pet shot or party shot; times you use flash. The shadow does not get smaller further away, but you can dispose of it by using focal lengths over 150mm. Wow!

In other words, Sony has listened to what the public wants – pop-up flash and a superzoom they can afford – but in such a compact body, with no pentaprism-shaped top to allow a good ‘lift’ when the flash is popped up the result will be more than a few unhappy beginners. That is some shadow by any standards.

The Alpha 37

And so to the second consumer-focused launch by Sony this month, the also-16-megapixel Alpha 37. You can think of it technically as a NEX-F3 in an Alpha SLT format – same ISO 16000 top but with 100 at the bottom thanks to the SLT pellicle mirror, same 5.5fps regular motordrive, similar 450/500 shots per battery charge depending on whether you use the power hungry EVF or the economical rear LCD.

You can see here how much extra height the GN10 pop-up flash gains compared to the GN6 of the F3 or NEX-7. It should clear many lenses even with hoods attached, and may well prove usable combined with the new SAM lens for the Alpha range – a slightly more compact 18-135mm f/3.5-5.6 using a type of SAM motor which is claimed to be silent and which allows DMF. Remember that earlier SAM designs with the audible motor have not allowed DMF and have even been quite picky about exactly how you set MF instead of AF. The presence of DMF in the new lens indicates that the SAM internal motor focusing may be a lot closer to SSM than to some basic flavours of SAM. I like the idea of this lens, 18-135mms can be surprisingly good though the f/5.6 long end maximum may actually be slower than many 18-200mm or 18-250mms when set to 135mm (they tend to be f/5 at that point).

Is it a Tamron? Probably not. Tamron lens locks move forward to lock the zoom action. Sigma lens locks, though traditionally placed on the left side, move back towards the camera to lock the lens. Sigma has flavours of HSM which allow DMF and others, like the HSM on their 18-250mm OS, which don’t. I look forward to reports on exactly how the 18-135mm works and whether its superior SAM makes it a hidden bargain.

And also, of course, whether the pop-up flash casts interesting shadows!

There is not a lot more to say about the A37 except that it shares most limitations imposed on the F3 such as the video format and bitrates, that it has the usual bells and whistles including an auto portrait crop framing mode, and resembles an A55 body size updated to be more ergonomic. It also has an updated A55 type EVF, not to be confused with the OLED Tru-Finder of the NEX-7, A77 and A65 but identical to the A57. There is a spectacle friendly EVF mode, which as far as I can tell reduces the image area to match the A55 (which wastes loads of its screen as a blank surround). The big improvement made by the A57 was to deploy the full area of the 1440k-dot screen instead of using it as a milky luminescent border for a small image. The downside is that spectacle wearers find the full area hard to see edge to edge.

The rear screen is 2.7″ not 3″, since this is a very compact body, and uses the double hinged up/down tilt mechanism without rotation or forward facing options.

I did not expect to see GPS in this model, but after several expeditions with the Alpha 77 I am beginning to doubt whether onboard GPS as provided by Sony is much help at all. There have been far too many entire shoots where not a single frame has GPS data. It is something I find extremely useful but it’s only useful if it works most of the time. It’s odd to see USB charging introduced in the F3 but not present in this model. Lack of communication between product teams?

The pricing of the A37 will be very competitive indeed.

With all these various May launches – NEX-F3, 18-200mm LE, Alpha 37, 18-135mm SAM – there’s clear evidence that Sony listens first to mass market dealers and to potential new adopters of large sensor interchangeable lens cameras, those moving up from compacts. Everyone who has ever passed an Alpha or NEX fitted with an 18-55mm lens to a compact zoom user will know the reaction – that the zoom doesn’t even begin to zoom, by their standards. They can’t believe you can not frame a face from twenty feet away.

All Sony’s advances are geared to making these larger format cameras more satisfying to the upgrading user.

Now we just wait for them to produce 2012’s models designed to keep the upgrading Alpha and NEX user equally happy.

– David Kilpatrick

See B&H story and links for current B&H prices/order info

2
Cameras (DSLR), Lenses - Alpha Mount, News, NEX System

hireacamera.com invest in Alpha and NEX gear!

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The UK’s top camera and lens hire company, hireacamera.com, has invested in a whole new stock of Sony Alpha and NEX gear right up to the 500mm G – their A77s come with 16-50mm SSMs… here, Guy Thatcher explains their enthusiasm for Sony, filmed at the PhotoVision Roadshow in Edinburgh on Tuesday March 27th.

It’s a 1080p HD video shot on the NEX-7 by David Kilpatrick with no accessories apart from the Tamron 18-200mm DiIII VC zoom, which at one point displays a preference for focusing on the better lit, more contrasty background.

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Cameras (DSLR), DK's ramblings, HD Video, Lenses - Alpha Mount, News, NEX System

Photoshop CS6 beta – download now!

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LONDON, UK. — March 22, 2012 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Photoshop® CS6 beta, a preview of what’s to come in the next release of the industry standard in digital imaging, is available as a free download from Adobe Labs. Customers can download the beta, try out the experience and provide feedback to the product team. Packed with groundbreaking new innovations, features and incredible performance enhancements, Photoshop CS6 beta is available for the Mac OS and Microsoft® Windows® platforms. The final release is expected in the first half of 2012.

“Photoshop CS6 will be a milestone release that pushes the boundaries of imaging innovation with incredible speed and performance,” said Winston Hendrickson, vice president products, Creative Media Solutions, Adobe. “We couldn’t wait to share this beta of Photoshop CS6 with our customers and are looking forward to hearing from them and seeing the ways they are incorporating the beta into their daily creative workflows.”

New Features in Photoshop CS6 Beta

Photoshop CS6 beta demonstrates Adobe’s focus on huge performance enhancements, imaging magic and creativity tools that offer customers a new experience in digital imaging. Key features include new additions to the Content-Aware tools: Content-Aware Patch allows greater control by letting users select and duplicate an area of an image to fill in or “patch” another, and Content-Aware Move lets users select and magically move an object to a new place in the image.

Customers will experience incredible performance, powered by the new Adobe Mercury Graphics Engine*, enabling near-instant results from popular editing tools including Liquify, Puppet Warp, Transform and Lighting Effects; and a refined, modern interface featuring dark UI options to make images pop. New and re-engineered design tools make creating designs faster and more efficient. Vector layers allow users to apply dashed lines and gradient strokes, searchable layers quickly zero in on any layer, and new type styles let designers swiftly apply type treatments to their designs.

In addition, the Photoshop CS6 beta offers all the features of Adobe Photoshop CS6 and Adobe Photoshop CS6 Extended, such as new 3D editing features and quantitative imaging analysis capabilities. These features will be included in the shipping version of Photoshop CS6 Extended when it becomes available.

Pricing and Availability

The Photoshop CS6 beta is available immediately as a free download in English and Japanese. At installation, users will be required to provide an Adobe ID to complete a one-time login and online product activation. For information on how to install Photoshop CS6 beta, visit www.adobe.com/go/photoshopcs6. Customers can submit feedback via the Photoshop CS6 beta forum. Users can also connect with the Photoshop team via the community-powered site; on Facebook; YouTube; Photoshop.com blog; or via Twitter.

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News, Software Reviews

A57 – no GPS

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A57 announced today does what was needed and updates the A55 to have a decent EVF, plus a few bells and whistles. It’s got a 77-style microphone, and also a mic input socket for external mic moved to a better position than the A55. It has full 1080/50p video capability, 12 fps burst mode (with the usual restrictions and more*), a 15-point 3-cross AF sensor like the A65.

This camera is not an A55 body revision – it uses the NP-FM500H battery, the larger size found in the earlier A5xx-series Alphas and the A77/65. This should give it far more shots (well, OK, 550) per charge than the smaller ’50’ size battery used by the NEX and A55/33/35 etc. Sony’s new accessories include an LED video light, HVL-LE1. The rear screen is similar to the 55, reversible to the body (one of the major points missing from the NEX-7, which cries out to be configurable that way but can’t be).

Exposure bracketing remains limited to the inexplicable and disappointing 1/3 or 2/3 (0.7EV) steps and just three frames, so for HDR you are obliged to work manually or use the camera’s  JPEG-only function.

*You only get 12fps in the ‘tele-zoom’ mode which is effectively a 2X crop to a mere 4 megapixel image, optimistically interpolated up by Sony in-camera to create a redundantly oversized not quite sharp enough JPEG in ‘tele-zoom’ mode. Otherwise, you get the usual and impressive 8fps regular and 10fps ‘advance priority’ modes, plus a 3fps Lo speed.

But they have dropped GPS, unless someone has managed to miss it out from the specs. Oh well. Not that interested now. Disappointing. Potentially much improved travel camera – one I would prefer to the Alpha 77 for size, weight, and sensor – turned into a family camera with some neat joke functions like automatically cropping portraits and then blowing up the cropped area to 16 megapixels. This uses face recognition, a variation of the tele-zoom kludge, and what could be a very annoying Rule of Thirds composition adjustment – at least it also saves the original file with the face/s placed where you intended. The best thing about features like these is that you can turn then off, the worst thing is that Sony probably think this is more useful than GPS.

Available end of April, and we shall be rushing out to avoid this model and wait for the next bus to arrive. Everyone has been saying – we’d love an A77 or even an A65 with the 16 megapixel sensor. Or we’d love an A55 upgraded with the better viewfinder. So what do Sony deliver? Neither…

Hopefully I should have put ‘yet?’ after that last remark.

– DK

1
Cameras (DSLR), DK's ramblings, News

Nikon to sell direct to consumer in Europe

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Following the lead of Sony Style – the direct selling mechanism which allows Sony to retail direct to on-line customers – Nikon is to roll out a brand new on-line dealing platform, with a channel for retailers ordering Nikon gear but also a direct shop for consumers.

The company has signed a deal with hybris, a supplier of multichannel vendor software, to install hybris Multichannel Commerce Suite for Nikon Europe (www.europe-nikon.com).

Nikon made the following statements through a press release issued by hybris (www.hybris.com)

Laurent Christen, Head of Direct Sales at Nikon Europe, explained, “This is our first official pan-European-driven direct sales initiative. It’s a strategic tenet of Nikon’s commercial strategy that enables our loyal dealers to purchase Nikon gear online, provides our assortment of imaging products directly to consumers across the Continent, and supports better our nationally based distributors. This is a truly multichannel scheme – not only does it underpin our online B2C and B2B businesses, it also includes sales over the phone and our internal Nikon store which provides merchandising and PoS materials to our multiple European geographies.  For a multichannel program on this scale, hybris was the ideal technology partner for us to help facilitate this.”

‘Nikon DealerNet’ provides dealers across Europe with their own personal B2B purchasing solution fully equipped with critical product and personal pricing information in real-time. In addition to the eCommerce solution, ‘Nikon DealerNet’ also offers dealers a new streamlined ordering process and enables them to see and manage orders, track shipments and invoices. The ‘Nikon Store’ is a series of online stores for consumers enabling them to purchase Nikon’s high quality imaging and sport optics equipment directly from the Company.  Working in fair alignment with Nikon’s commitment to its business partners, these stores offer a response to consumers seeking direct interaction with the Nikon brand.  It provides an additional choice for consumers to order their favorite gear, accessories, software or merchandise products.

Nikon has also confirmed, today, that the company will be at Focus on Imaging and will for the first time concentrate entirely on professional equipment, showcasing the D4 and D800 and new lenses. Focus has previously been seen as a 50/50 consumer and pro show.

 

 

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