New Alpha and lens range launch imminent

THE appearance of press-release resolution (14Mb) images of the new Alpha – un-named but thought to be the Alpha 200 or 300 because of the product code earlier assigned to shots of prototypes at PMA – combines with reports on various forums from European Sony executives visiting Japan to suggest that the launch announcement for the new model and a range of full-frame lenses is imminent. Continue reading »

Sony Alpha 100 June 2006 launch report

Shortly before the June 6th 2006 worldwide launch of the Sony Alpha digital SLR system the European press learned that major title editors would meet in Marrakesh for the unveiling of the Alpha 100. No-one anticipated being driven miles into the desert-like countryside of Oued Nfis for the experience of a night under canvas after witnessing feats of Berber horsemanship and a massive pyrotechnic intro! Read David Kilpatrick’s original report from the Summer 2006 edition of Photoworld magazine. Please note this is a long, fully detailed and illustrated article split across several pages. Be sure to click the next page at the end of each one to continue reading. Continue reading »

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