New skins versus old wine – A350 or A380?

As the generation of Alpha 200, 300 and 350 reaches early retirement age it may be the time to grab bargains. The new Alpha 230, 330 and 380 have plenty of bonus points to win over new users despite the critical lack of video capture. But the older generation has some very tangible benefits.
The most obvious changes in the ‘Plus-30’ range are the use of a new smaller battery (NP-F50AM) shared with Cyber Shot consumer models, a dual MS ProHG Duo and SD card interface, substantial reduction in weight and size, improved rear LCD screen with auto brightness adjustment (only on the A330 and A380), and a radical overhaul of the graphical user interface to include sample picture tips (pioneered by Nikon).
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Lightroom 2 tackles all Alpha RAWs

The latest release of Adobe Lightroom, v2, handles all Sony Alpha and earlier KM digital camera raw formats including the Alpha 700, 200, 300 and 350. It is also updated, along with the final release of Adobe Camera Raw 4.5, to handle Nikon D700. Because Canon appears to have left their filetype identical to the A400, their new 1000D was recognised immediately by ACR even in 4.5 beta version. Continue reading »

Cashback deal extended, prices cut

SONY Alpha prices are now the lowest of any competing DSLR system – for current-model bodies – on the UK market. Dealers are now selling the Alpha 200 body for as little as £229.99 and even the Alpha 350 has dropped to under £400 body-only. £100 cashback on the Alpha 700 body, £150 on any Alpha 700 body+lens kit, has been extended to September 30th.

A typical specialist Sony ACE dealer advertisement from London Camera Exchange, about to be printed in Photoworld, reveals the latest price deals:

Click on the ad to view a full size copy. If you call LCE be sure to ask about their deals offering one year’s FREE membership of Photoclubalpha with four issues of our full colour quarterly Photoworld magazine.


Adobe Camera Raw 4.4 supports A200, 300, 350

Adobe has released updates to Photoshop Lightroom and the Photoshop Camera Raw plug-in, both available immediately as free upgrades for existing users. The releases provide added raw file support for nine additional digital cameras, including the Sony Alpha 200 (already supported by 4.3.2 whether they knew it or not), Alpha 300 and Alpha 350. Lightroom 1.4 also provides updated printer driver compatibility for Apple Leopard Mac OS X 10.5. Continue reading »

How the live view A300 and A350 will work

NOT everyone will want the live view offered by the A300 and A350 – it does turn out to be more or less as we suggested, a secondary optical path adjacent to the eyepiece inside the prism housing. I’ll explain here exactly what the implications are, and why a future model – let’s call it the A500 – offering the 14.2 megapixel sensor without the live view may be worth waiting for. Continue reading »

The A300, A350, A750?

In mid 2007, rumours of a 14.8 megapixel Sony sensor came from the usual Far Eastern ‘inside’ sources. As a full-frame Alpha model (the so-called 900) had been previewed at PMA 2007, it was possible this megapixel count related to full frame, or near-full frame. It now looks as if it may have been a leak of development for currently rumoured 14.2 megapixel (active) Alpha 350, which is an APS-C sensor camera. Continue reading »