Due to demand from its customers, Fujifilm Professional has decided to continue production of Fujicolor Pro 800Z. It was announced recently that the company was to discontinue the film from September 2009. Fujifilm’s UK Product Manager for Professional Film, Russ Gunn, explained the turnaround: “We were amazed by the reaction from our customers following the announcement that Fujifilm was going to discontinue Pro 800Z. We have received many calls and emails from photographers who appreciate the natural skin tones and fine grain that Pro 800Z gives them. Many people were genuinely upset about the withdrawal so we have bowed to this pressure and decided to continue production for the time being.”
Fujifilm Professional is to discontinue one of its slower moving lines of film, from September 2009 production of Fujicolor Pro 800Z will cease. The company has a limited supply of the film in stock, enough to satisfy demand until approximatively November 2009.
Fujifilm’s Product Manager for Professional Film, Russ Gunn, explained the decision: “We have decided to remove all formats of Pro 800Z from our range due to low sales volume. By streamlining our selection of Professional film we can ensure our strong selling lines are protected.”
Gunn continued: “Sales of our colour negative and transparency films are doing very well and there has also been a recent upturn in sales of our instant films. We will continue to support photographers who appreciate the quality and flexibility of real film with a range of marketing activities including the Fujifilm Distinctions Awards, the Fujifilm Student Awards and our online resource for film users, Choose-film.com.”
For further details on the Fujifilm range of Professional film visit, www.fujifilm.co.uk/professional
Fujifilm has announced the UK release of a new chemistry, EnviroNeg Developer 60 AC, specifically designed for labs who have seen levels of film processing drop. Normal developers need a high enough throughput of films to remain correctly balanced, with replenishment, over cycles of days or weeks between cleanout and refill operations. The fewer films a lab gets, the worse their development quality control is likely to become.
FUJIFILM UK Ltd. (Managing Director Hiroshi Saigusa) has announced that it is to increase prices on its range of photographic papers and films in the United Kingdom. The price changes are being implemented on a worldwide basis.
Prices will be increased from July 2008 and will range between 10% and 20% depending on the product group.
To sustain its photo imaging business, FUJIFILM has been undertaking intensive structural reforms to reduce fixed costs and improve productivity, and has been absorbing the increasing costs of raw materials used to manufacture films and papers over the past few years. However, the recent soaring costs of such materials as silver and crude oil mean that FUJIFILM is no longer able to absorb these costs during the production process.
FUJIFILM’S photographic paper and film continues to set the standard in terms of image quality and they are appreciated by professionals and enthusiasts alike. Fujifilm remains fully committed to this important market and plans to continue its product development of new photosensitive material.
The winner of the Fujifilm Envisage Photography Awards 2007 is Cheshire-based photographer Ian Cartwright. Continue reading
Fujifilm Professional has announced the winner of its ‘Views on Velvia’ photographic competition. Barney Wilczak was awarded first prize and he will be shortly enjoying a photographic holiday-of-a-lifetime to Turkey, courtesy of Light & Land. The judges were Charlie Waite from Light & Land, Damien Demolder from Amateur Photographer magazine and Jerry Deeney from Fujifilm. Continue reading
The overall winner of the Fujifilm Professional Distinctions Awards 2007 was Afshin Dehkordi, who collects a cash prize of £1,000. Lou Bradbury was runner-up and picks up £500, while Indre Serpytyte was given third place and £250. Continue reading